Frem 包装设计欣赏

A packaging redesign of “Frem” which is a danish soft drink factory. I did twelve unique bottles and some extra packaging just to show how their full identity could look like. The factory was established in 1949 and I have focused on history, craftmanship and authenticity. All the typography is hand drawn and the labels are white paint directly on the bottle – reveal rather than hide. The twelve display fonts are made from associations, cliches, shapes and so on. Raspberry and pear are for instance inspired by the shape of the fruit/berry and Cola is an amereican cliche with a typical western wood type.

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

Frem 包装设计欣赏

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橘子酱
编辑大人

编辑大人,宝娘。提供wordpress主题设计修改。

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